Understanding DMS
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Bosch and Qualcomm Expand Collaboration to Strategic ADAS Solutions
The Qualcomm ADAS Express is gathering speed and is ready to slam into Mobileye.
Apr 13
•
Colin Barnden
1
Mobileye DMS™ : Tanks vs. Bayonets
Production-ready, automotive-grade driver and cabin monitoring technology in less than a year. Simply Wow!
Apr 8
•
Colin Barnden
1
BMW Announces 2026 i3
Second model on the Neue Klasse platform begins to reveal some of the DMS Gen 3 story and some possible clues to BMW DMS Gen 4.
Mar 24
•
Colin Barnden
1
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DMS pivots to IPM at CES
Jan 13
•
Colin Barnden
5
Update on Magna Occupant Mirror
Sep 29, 2025
•
Colin Barnden
2
Smart Eye to acquire Sightic Analytics
Feb 4
•
Colin Barnden
3
ZF Sells ADAS Business to Harman
Jan 5
•
Colin Barnden
3
Lies, Damn Lies, and DMS "Design Wins"
Jan 29
•
Colin Barnden
2
Smart Eye Teases new AI ONE DMS
May 1, 2025
•
Colin Barnden
3
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Update on Impaired Driving Technologies
Smart Eye looks far too early in tooting its horn over the acquisition of Sightic.
Mar 23
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Colin Barnden
1
Transparency as the Clearest Sign of Leadership
Decades of experience shows that a market leader will be transparent. It is the laggards that will prevaricate. Decide for yourself who is actually…
Feb 24
•
Colin Barnden
1
First Thoughts: ACEA New Car Registrations 2025
For DMS adoption, Volkswagen Group, Stellantis and Renault Group are the key OEMs.
Feb 19
•
Colin Barnden
Smart Eye 4Q25: Delusion, Disingenuous, or Deceit?
Just publish the facts and let us draw our own conclusions. Stop treating everyone like children.
Feb 17
•
Colin Barnden
First Thoughts: Smart Eye to Acquire Sightic
Déjà vu all over again
Feb 6
•
Colin Barnden
1
Smart Eye to acquire Sightic Analytics
Unclear if the acquisition is acknowledgement Smart Eye’s technology is inferior, or if Smart Eye wins are developed using Sightic IP.
Feb 4
•
Colin Barnden
3
Tobii Q4 2025
[indiscernible]. Offline.
Feb 4
•
Colin Barnden
1
Lies, Damn Lies, and DMS "Design Wins"
2026 will clearly show who the market leader is for DMS, irrespective of whatever PR strategies are used by the two leading players.
Jan 29
•
Colin Barnden
2
DMS pivots to IPM at CES
The relentless race to the bottom in driver monitoring systems could not go on forever.
Jan 13
•
Colin Barnden
5
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Understanding DMS
Analysis from Colin Barnden primarily focused on discussion of on-going developments in the automotive DMS market.
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